What’s the mark of an amazing makeup product? When everyone from makeup artists to influencers to everyday consumers are obsessed with it. It also doesn't hurt if millennials, who are known for their commitment-phobe ways, decide to pledge their allegiance to a product. Looking for a product that's that beloved? The L’Oréal Paris Voluminous Lash Paradise Mascara, which sells one tube every five seconds*, is a prime example. Don't want to take our word for it? Below, we're breaking down three reasons Lash Paradise is a drugstore must-have, and sharing five-star reviews from the L’Oréal Paris site to back each one up.
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