The Ultimate Guide to Lip Color

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When you want to jazz up your look, one of the easiest ways to do so is with a lip color. You can go bold and bright or neutral and subdued—either way, the right lipstick can seriously elevate your makeup game. Having trouble deciding on a lip color? Here’s our ultimate guide to the best lip colors for creating a gorgeous makeup look.

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LIP COLOR #1: NUDE

Nude lipstick is a great way to tie your makeup look together—but that’s only if you can find the right shade for your skin tone. Thankfully, there are nudes out there for every skin tone and undertone—it's all about finding your match. To help you out, here’s Our Best Nude Lipstick for Every Skin Tone.  

Get the look: L’Oréal Paris Infallible Pro Matte Les Chocolats Scented Liquid Lipstick in Sweet Tooth

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LIP COLOR #2: PINK

Pink is the ultimate in girly lip colors. There’s just something so classic and feminine about it. Beyond that, pink can add a natural and youthful touch to your look. Basically, it’s no wonder that pink lipstick remains so popular year in and year out. But which shade should you rock? There are bright pinks, soft pinks, pinky peaches, and so many more—you better read up on How to Find the Best Pink Lipstick for Your Skin Tone.

Get the look: L’Oréal Paris Colour Riche Shine Lipstick in Burnished Blush

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LIP COLOR #3: ORANGE 

Orange you glad to see orange make this list of the ultimate lip colors (see what we did there)? Orange is a bright, citrus-y shade that’s perfect to wear in the summer months when you’re rocking a golden glow. It’s most flattering on warm skin tones, so if that’s you, be sure to add this to your summer beauty routine for a seriously flattering look.

Get the look: L’Oréal Paris Infallible Pro-Matte Les Macarons Scented Liquid Lipstick in Mademoiselle Mango

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LIP COLOR #4: RED

There’s no lip color more classic than red—and for good reason. Red looks good on everyone, and it’s a total power shade. When you need a confidence boost—say, you have a big meeting on your schedule—reach for red lipstick, choosing a blue or orange-based red depending on your skin tone. You can get the full scoop on how to pick your perfect red in our article, Our Best Red Lipstick for Every Skin Tone.

Get the look: L'Oréal Paris Rouge Signature, Lasting Matte Liquid Lipstick in I Don't

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LIP COLOR #5: BERRY

Berry lipstick is gorgeous—and anyone can pull it off. It’s slightly more out there than a nude or pink lip, but it’s still totally wearable for every day. You can even consider using a high-shine lipstick as a way to ease yourself into the trend since glossy lipsticks offer a sheerer wash of color than other popular finishes. And don’t think you’re limited to just one shade of berry. Just as there are all sorts of delicious berries to eat, there are different hues you can rock depending on your skin tone. Here’s Our Best Berry Lipstick for Every Skin Tone.

Get the look: L’Oréal Paris Colour Riche Shine Lipstick in Splendid Blackberry

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LIP COLOR #6: FUCHSIA

One of the biggest beauty trends of the moment is neon—neon makeup, neon hair color, neon nails, neon everything! If you aren’t quite ready to rock neon lipstick, fuchsia is the next best thing. Fuchsia is a super-bright, nearly neon, shade that is ridiculously eye-catching, in a good way. Not for the faint of heart, fuchsia is a great lip color to wear on a night out.

Get the look: L'Oréal Paris Rouge Signature, Lasting Matte Liquid Lipstick in I Represent

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LIP COLOR #7: OXBLOOD

Fall and winter months call for dark lips—and oxblood is the perfect trendy shade to sport on your pout when the temperature starts to dip. This dark take on red is sultry and oh-so-beautiful. As for what to do once you’re hooked on dark lips, you can read up on How to Find the Best Dark Lipstick for Your Skin Tone to expand your dark lip color repertoire.

Get the look: L’Oréal Paris Infallible Pro Matte Liquid Lipstick in Stirred

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LIP COLOR #8: VIOLET

Violet is one of the biggest colors of the year, and that most definitely extends to the lips. If you want to embrace this trendy color, you don’t need to revamp your wardrobe or dye your mane (although that’s not a bad idea either), you can simply pick up a purple lipstick. While violet is bold, it’s definitely wearable as a lip color, so don’t be afraid of this trend! Here's How to Wear Violet Lipstick for a complete purple lip makeup tutorial.

Get the look: L’Oréal Paris Infallible Paints/Lips in Violet Twist

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LIP COLOR #9: BROWN

The ‘90s are back! Brown lipstick, which was oh-so-popular in the ‘90s, is trending once more. Pair it with other ‘90s makeup trends or rock it on its own, either way you’ll look fab—just make sure to get the scoop on Our Best Brown Lipstick for Every Skin Tone first.

Get the look: L’Oréal Paris Infallible Pro Matte Les Chocolats Scented Liquid Lipstick in Bittersweet

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LIP COLOR #10: ROSE GOLD

Last but not least, we come to rose gold. This warm shade has infiltrated everything from makeup to hair to accessories. Get in on the gilded fun with a rose gold metallic lip color.

Get the look:  L’Oréal Paris Infallible Paints/Lips Metallic in Moon Lust

Now that you’re a lip color pro, it’s time to become well-versed in eyeshadow, too. Here’s The Ultimate Guide to Eye Shadow.